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nielsenwire: Online celebrity fans more likely to follow brands

March 31, 2011 by Communications &Legal Studies Librarian

Online Celebrity Fans More Likely to Follow Brands. (2011, March 14). Nielsen Wire. Retrieved March 31, 2011, from http://blog.nielsen.com/nielsenwire/online_mobile/online-celebrity-fans-more-likely-to-follow-brands/
Provides stats on the effects of celebrity fans on brands.
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