Solis, B. (2009, November 3). The Future of the Embargo | Brian Solis – PR 2.0. BrianSolis.com. Retrieved November 4, 2009, from http://www.briansolis.com/2009/11/the-evolving-pr-crisis-the-future-of-the-embargo/
PR blogger Solis explains how the PR pitch to journalists is changing. He explains “the exclusive” and “the embargo”.