Source: Broadcasting & Cable, “2008 Political Ads Worth $2.5 Billion to $2.7 Billion: TNS Media Intelligence: TV takes $2.2 billion, more expected in 2009,” by Claire Atkinson, 12/2/02.
Wish the money could have been spent on more important things in life. To Pres. Elect Obama: how about donating your election left-overs to the food banks?